Privacy Policy

AutoWheels.pk is committed to protecting your privacy and handling your personal information responsibly.

We collect information to operate our automotive marketplace, help buyers and sellers connect, improve user experience, prevent fraud, maintain platform security, and provide relevant vehicle-related services in Pakistan.

We aim to collect only the information needed for genuine platform, safety, legal, communication, and service improvement purposes.

Suggested links: [Terms and Conditions], [Cookie Policy]

We may collect different types of information depending on how you use AutoWheels.pk.

Personal Information

When you create an account, post a listing, contact a seller, contact a dealer, or use our services, we may collect:

• Full name

• Email address

• Mobile phone number

• Account password or secure login credentials

• User type, such as private seller, buyer, or dealer

• Profile name, username, or public display name

• City, province, suburb/area, or general location

• Dealer business name, dealership details, and business contact information

• Account verification, login, and authentication details

Vehicle and Listing Information

When you post or manage a vehicle listing, we may collect:

• Vehicle make, model, variant, year, mileage, condition, fuel type, transmission, and body type

• Price, price type, city, province, and location details

• Vehicle images and listing description

• Registration-related details you choose to provide

• Seller type and contact preferences

• Listing status, moderation status, and listing activity

Enquiry and Communication Information

When you contact sellers, dealers, or AutoWheels.pk, we may collect:

• Enquiry message content

• Contact form details

• Call, WhatsApp, email, or message click activity

• Dealer lead details

• Support request information

• Reports, complaints, or feedback

Technical and Usage Information

When you use AutoWheels.pk, we may automatically collect:

• IP address

• Browser type and device type

• Operating system

• Pages visited and time spent

• Search filters and browsing activity

• Saved vehicles and recently viewed listings

• Referral source, such as Google Search, social media, or another website

• Approximate location based on device, browser, IP, or selected location

• Cookies, analytics identifiers, and similar tracking technologies

Suggested links: [Post an Ad], [Contact Support], [Cookie Policy]

We use your information to operate, secure, improve, and personalize AutoWheels.pk.

We may use your information to:

• Create and manage user and dealer accounts

• Verify login, OTP, account access, and security activity

• Publish, manage, moderate, and display vehicle listings

• Connect buyers with private sellers and dealers

• Send enquiries, messages, notifications, and service updates

• Show saved vehicles, recently viewed vehicles, and relevant content

• Improve search filters, recommendations, listings, and platform performance

• Detect fake listings, spam, abuse, suspicious activity, and fraud

• Manage dealer profiles, dealer leads, dealer inventory, and dealer analytics

• Process featured listings, promoted ads, packages, or other paid services

• Respond to support requests, complaints, reports, and legal requests

• Improve SEO, analytics, product decisions, and user experience

• Comply with applicable laws, regulations, and lawful requests in Pakistan

We do not sell your personal information to advertisers.

Suggested links: [Dealer Terms], [Safety Tips], [Report a Listing]

We may share information only when needed to provide our services, operate the marketplace, protect users, or comply with legal requirements.

With Other Users

When you post a listing or contact another user, certain information may be visible or shared, such as:

• Seller name or profile name

• Dealer name and dealer profile details

• Vehicle listing information

• City or province

• Contact number, WhatsApp, or email if you choose to show it

• Enquiry message information needed to connect buyer and seller

With Dealers and Sellers

If you submit an enquiry, call request, WhatsApp click, or lead form, relevant details may be shared with the seller or dealer so they can respond to your enquiry.

With Service Providers

We may use trusted service providers for:

• Website hosting and infrastructure

• Database storage

• Email, SMS, OTP, and notification services

• Cloud image storage and image delivery

• Analytics and performance monitoring

• Fraud prevention and security tools

• Payment processing, if paid features are enabled

These service providers may process information only as needed to support AutoWheels.pk.

With Legal Authorities

We may disclose information if required by law, court order, lawful request, investigation, fraud prevention, user safety, or to protect the rights, property, and security of AutoWheels.pk, users, or the public. Pakistan’s cybercrime framework includes provisions related to unauthorized acts involving information systems and data, including PECA 2016.  

Suggested links: [Terms and Conditions], [Contact Support]

AutoWheels.pk may use cookies and similar technologies to improve your browsing experience, remember preferences, measure performance, secure accounts, and understand how users interact with our platform.

Types of Cookies We May Use

• Essential cookies: Required for login, security, sessions, and basic website features

• Preference cookies: Remember selected market, city, filters, language, or display choices

• Analytics cookies: Help us understand traffic, popular pages, listing views, and search behavior

• Marketing cookies: May help measure campaigns, referrals, and advertising performance

• Security cookies: Help detect suspicious activity, abuse, and unauthorized access

You may control cookies through your browser settings. Some features may not work properly if cookies are disabled.

Suggested links: [Cookie Policy]

We may use analytics tools to understand how users find and use AutoWheels.pk. This may include measuring listing views, search activity, dealer leads, call clicks, WhatsApp clicks, enquiry submissions, traffic sources, and page performance.

We may use this information to:

• Improve website speed, search filters, and user experience

• Show dealer analytics and listing performance reports

• Understand which vehicles, cities, makes, and models are popular

• Improve SEO and content strategy

• Detect spam, fake activity, and suspicious traffic

• Measure advertising and promotional campaign performance

If we display third-party ads in the future, advertising partners may use cookies or similar technologies according to their own privacy policies.

AutoWheels.pk does not sell your personal information to advertisers.

Suggested links: [Dealer Dashboard], [Cookie Policy]

We take reasonable technical and organizational measures to protect your information from unauthorized access, misuse, loss, alteration, or disclosure.

Security measures may include:

• Secure login and authentication systems

• Password hashing and account protection

• OTP or verification features where applicable

• Role-based admin access

• Access controls for staff and system users

• Secure server and database practices

• Image upload controls

• Monitoring for suspicious activity

• Regular improvements to security and platform reliability

However, no website, database, or internet transmission is completely secure. You are responsible for keeping your login details private and notifying us if you believe your account has been accessed without permission.

Suggested links: [Contact Support]

Depending on applicable laws, platform rules, and account status, you may request access to or correction of your personal information.

You may be able to:

• View and update your account details

• Edit or remove your listings

• Change profile information

• Manage saved vehicles and preferences

• Unsubscribe from certain marketing communications

• Request correction of inaccurate information

• Request account deletion where legally and technically possible

• Contact us about privacy concerns

Some information may be retained where required for legal, fraud prevention, dispute resolution, accounting, security, or platform integrity purposes.

Suggested links: [Account Settings], [Delete Account Request], [Contact Support]

We keep your information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

We may retain information to:

• Maintain your account and listings

• Provide marketplace services

• Keep records of enquiries, leads, reports, and support requests

• Prevent fraud, abuse, duplicate accounts, and fake listings

• Resolve disputes and enforce our Terms

• Comply with legal, tax, accounting, and security obligations

• Maintain backups and audit logs

• Improve platform performance and analytics

When information is no longer needed, we may delete, anonymize, aggregate, or securely archive it.

AutoWheels.pk is intended for users who are old enough to use online marketplace services and enter into relevant transactions.

We do not knowingly collect personal information from children. If you are under the age required by applicable law to use this type of service, you should use AutoWheels.pk only with involvement and consent from a parent or guardian.

If we become aware that we have collected personal information from a child without appropriate consent, we may delete the information or restrict the account.

AutoWheels.pk may use hosting, cloud storage, email, notification, analytics, image delivery, security, and infrastructure providers that store or process data in Pakistan or other countries.

By using AutoWheels.pk, you understand that your information may be transferred to, stored, or processed outside Pakistan where our service providers, systems, or infrastructure are located.

When we use service providers, we aim to take reasonable steps to protect your information according to this Privacy Policy.

Suggested links: [Cloudflare Images Information], [Cookie Policy]

AutoWheels.pk may contain links to third-party websites and services, including dealer websites, social media platforms, payment providers, map providers, analytics tools, advertising networks, or external resources.

We are not responsible for the privacy practices, content, security, or policies of third-party websites or services.

When you click a third-party link or use a third-party service, their privacy policy and terms will apply.

Suggested links: [Terms and Conditions], [Cookie Policy]

We may contact you by email, SMS, phone, WhatsApp, push notification, or in-platform notification for service-related purposes.

This may include:

• Login, OTP, verification, and security messages

• Listing approval, rejection, expiry, or moderation updates

• Buyer enquiries and dealer lead alerts

• Saved search or vehicle alert notifications

• Account, policy, or service updates

• Support replies and complaint handling

• Promotional offers, featured ad reminders, dealer packages, or marketing updates where allowed

You may opt out of certain marketing communications, but important service, security, legal, or account-related messages may still be sent.

Suggested links: [Notification Settings], [Contact Support]

We may update this Privacy Policy from time to time to reflect changes in our services, legal requirements, technology, security practices, or business operations.

When we update this policy, we may revise the “Effective Date” or “Last Reviewed” date shown on this page.

Your continued use of AutoWheels.pk after changes means you accept the updated Privacy Policy.

For important changes, we may provide notice through the website, account dashboard, email, or other communication methods.

Suggested links: [Terms and Conditions]